Persona

For our AI weirdness project, we all were tasked with making a persona. In the planning we made in the first weeks of our project, we decided that in sprint 1 we were all going to make a persona. After all making one persona we would decide on the best points and then make a final persona. This final persona will then be the representation of our target audience.

Below you will find what I've come up with.

Since our product would focus heavily on AI and what it's about, I've decided to focus my persona on someone who is in the tech field and has a little bit of understanding about what AI is. Please keep in mind that this persona was made before we changed our game concept around. Before changing we wanted to make an ARG where you would go into town and find QR codes where you would have to play a game. Based on this I made the persona to be a more adventurous person who likes to go out and explore.

With this persona in mind, I started working on making an empathy map for this persona. The empathy map can be found under LO1 / Empathy map.